Conference Overview

The Security Industry’s Executive Conference

Once a year, the security industry’s brightest minds, biggest players and most driven entrepreneurs come together in New York City for two days of information sharing, top-level networking and security industry business analysis. At Securing New Ground trends are spotted, connections are formed, and minds are opened. Join us at SNG 2019!


About Securing New Ground:

  • Founded in 1996
  • The executive conference of the Security Industry Association
  • 2 days of intelligence sharing, education, analysis and networking
  • Attended by 250+ senior-level industry leaders and financial partners

Conversations That Matter

Held annually in Manhattan, the Security Industry Association’s Securing New Ground conference dives deep into the business trends that mat-ter to you, enabling you to clarify your strategy and drive your business forward.

Simply put: If your business is the business of security, then this is the conference for you!

Attended by Leaders

Luminaries. Entrepreneurs. CEOs of the Leading Companies. Investors. They’re all at SNG.

Securing New Ground has a rep-utation for attracting the people who drive growth and change — those who will reshape the future of the industry.

  • Presidents (13%)
  • CEOs and Other C-Level (15%)
  • Owners and Other Principals (7%)
  • GMs and Managing Directors (6%)
  • Vice Presidents (25%)
  • Directors (24%)
  • Managers (10%)

The Leading Companies

The industry’s biggest players and sharpest challengers recognize the value of Securing New Ground. At SNG, you’ll find companies like these and many more:

  • ADT
  • Brinks Home Security
  • Convergint
  • Axis Communications
  • Allegion
  • Anixter
  • Arecont Vision
  • Capital Source
  • Convergint
  • Dahua Technology
  • G4S
  • Genetec
  • Hanwha
  • HID Global
  • Hikvision
  • Imperial Capital
  • Johnson Controls
  • Louroe Electronics
  • Milestone Systems
  • Nortek
  • Panasonic
  • Pelco
  • Raymond James
  • Siemens
  • Stanley Security
  • United Technologies

A Top-Tier Program

The Security Industry Association (SIA) carefully curates topics and
speakers for this two-day conference with the goal of inspiring our
fellow leaders in the security about the potential of the global security

At SNG we dive deep into major trends like artificial intelligence and
home automation; we review major acquisitions and perspectives
of practitioners. Attendees tell us they come to SNG because they
want to know how the business of security is changing, and most
say they heard something they had never heard before.

What You Can Expect by Attending SNG:

  • Insight into the trends shaping the physical security industry
  • CSOs discussing how to improve the future of security
  • Investment and business strategy takeaways
  • Collaboration among integrators, practitioners
    and solutions developers
  • The industry’s best networking