Security Industry Association | SIA

The Security Industry's Executive Conference

Thank you for attending this year’s Securing New Ground® (SNG) conference Oct. 25-26 in New York City! We hope you enjoyed these two days of top-level information sharing, networking and business analysis with the security industry’s brightest minds, biggest players and most driven entrepreneurs.

Highlights from SNG 2018 included keynote remarks from Jerome Pickett, senior vice president and chief security officer at the National Basketball Association, and Valerie Thomas, renowned cybersecurity expert and executive information security consultant at Securicon; panel discussions on harnessing cyber-physical security technologies, the shift from smart cities to conscious cities and top industry investment insights; lunch roundtables with top thought leaders; and a networking reception.

Plans are already underway for next year’s event; please complete the form to sign up for updates regarding SNG 2019.

We hope to see you again next year!

Get Updates on Securing New Ground® 2019

Thank you to all our 2018 Securing New Ground® sponsors for helping make this year's conference a great success.

Thank you to all our Securing New Ground® sponsors for helping make this year's conference a great success.


2018 Featured Speakers

Jerome Pickett
Senior Vice President & Chief Security Officer
National Basketball Association

Nick Lovrien   
Chief Global Security Officer

John Mack   
Executive Vice President
Imperial Capital

Valerie Thomas
Executive Information Security Consultant

Pierre Racz
President, CEO and Founder

Michael Foynes
Senior Director of Global Operations

The Security Industry's Executive Conference

Once a year, the security industry's brightest minds, biggest players and most driven entrepreneurs come together in New York City for two days of information sharing, top-level networking and security industry business analysis. At Securing New Ground trends are spotted, connections are formed, and minds are opened. Join us at SNG 2018!

About SNG:

  • Founded in 1996
  • The executive conference of the Security Industry Association (SIA)
  • 2 days of intelligence sharing, education, analysis and networking
  • Attended by 250+ senior-level industry leaders and financial partners

A Top-Tier Program: Curated Topics and Speakers

The Security Industry Association (SIA) carefully curates topics and speakers for this two-day conference with the goal of inspiring our fellow leaders in the security about the potential of the global security industry.

At SNG we dive deep into major trends like artificial intelligence and home automation; we review major acquisitions and perspectives the end users. SNG attendees tell us they come to SNG because they want to know how the business of security is changing, and most say they heard something they had never heard before.

News & Announcements

Securing New Ground

Security Industry Association Reveals Details for Securing New Ground 2019

December 3, 2018

Security Industry Executive Conference to Feature Top-Level Intelligence Sharing, Education, Analysis and Networking SILVER SPRING, Md. – The Security Industry Association (SIA) has announced that the 2019 Securing New Ground (SNG) conference will be held Oct. 29-30 at the Grand Hyatt New York. Each year at SNG, the security industry’s...

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2018 SIA Chairman of the Board Scott Schafer at Securing New Ground 2018

Lessons and Excitement From SNG 2018

October 31, 2018

SIA Chairman Scott Schafer shares his takeaways from SNG 2018 The 2018 Securing New Ground (SNG) conference was the best gathering of security industry executives this year. The top security drivers of business were engaged in important discussions about the near-term and long-term opportunities and challenges for 2019 and the...

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Security Megatrends

Security Industry Association Forecasts 2019 Security Megatrends

October 16, 2018

Key Trends Shaping the Industry Led by a Focus on Cybersecurity SILVER SPRING, Md. – The Security Industry Association (SIA) has identified and announced the 2019 Security Megatrends – the foundation of SIA’s signature yearly report defining the major trends and forces at play in the global security industry. Forecasting...

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What Previous Attendees Are Saying

“I can attest to SNG’s vital importance to integrators. Key attendees from the security industry financial providers, manufacturers, and end-users are all there to exchange information and help you to improve your business.”

Dan Moceri

DAN MOCERI, Executive Chairman and Co-Founder
Convergint Technologies

“The Global Security market is ever evolving and to stay ahead you have to understand the market trends, and network with the people influencing those trends. That is why I always go to Securing New Ground.”

Fredrik Nilsson

FREDRIK NILSSON, Vice President, Americas
Axis Communications


Defining the Future of Security

Founded more than 20 years ago, Securing New Ground has become the “TED of security.” Today, SNG is the premier security business conference, focused on strategists, technologists, and executive leadership – the people and companies which are defining the future of security.

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SNG 2018 conference app - Now Available!